Become a partner New Blog Post Frictionless Experience: How to Create Smooth User Flows Designing a smooth user flow means creating a frictionless user experience. A frictionless experience means users are less likely to abandon your website or product for something more user-friendly. But what goes into creating smooth user flows? In this article, you'll learn: The differences between good and bad friction How to identify negative friction How to ensure you create smooth user flows More   More   Introducing Shopify Partner Perks Access exclusive deals on the tools you need to accelerate your business   Learn more   Unsubscribe © Shopify Partners 150 Elgin Street, Ottawa ON, K2P 1L4